In an e-commerce environment, shipment tracking has become essential for both operational efficiency and customer satisfaction.
Studies show that real-time tracking can reduce delivery delays by up to 58%, making it a powerful tool not just for transparency, but for actual performance improvement.
Shipment tracking software is evolving rapidly, incorporating AI, automation, branded tracking pages, and multi-carrier support to meet rising expectations.
This article provides you with information about the best shipment tracking software tools in 2025, helping you choose the right solution for your e-commerce or logistics needs.

Provides up-to-date shipment status across all carriers. Helps reduce customer inquiries and increases transparency.
Crucial for a smooth post-purchase experience.
Customize tracking with your logo, colors, and messaging. Offers a consistent brand experience even after checkout.
Encourages repeat visits and brand trust.
It supports multiple carriers, such as USPS, UPS, FedEx, and DHL, and allows you to track all shipments from one dashboard. Ideal for businesses shipping domestically and internationally.
Automatically notifies customers of key shipment updates. Reduces “Where is my order?” support tickets.
Improves communication and customer satisfaction.
Provides insights on delivery performance and delays. Helps optimize logistics and improve carrier selection.
Useful for measuring customer satisfaction and efficiency.
Simplifies the return process with tracking visibility. Allows automated return labels and status updates.
Improves reverse logistics and customer retention.
Connects easily with Shopify, WooCommerce, and other platforms. Enables smooth syncing of order and shipping data. Supports automation and scalability for growing businesses.
AfterShip is a comprehensive shipment tracking platform supporting over 1,000 carriers. It offers real-time tracking, branded tracking pages, and automated notifications to enhance the post-purchase experience.

Key Features
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Best for
High-volume eCommerce businesses are seeking a scalable tracking solution with robust features.
Route enhances the post-purchase experience by providing visual tracking and shipping protection. It integrates with eCommerce platforms to offer customers real-time updates and peace of mind.

Key Features
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Best for
Customer-centric brands are aiming to improve post-purchase engagement and offer added security for shipments.
Narvar focuses on the post-purchase journey, offering tools for tracking, notifications, and returns management. It’s designed to improve customer satisfaction and streamline logistics operations.

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Best for
Mid to large retailers are seeking to optimize the entire post-purchase experience.
ParcelPanel offers real-time tracking with branded pages and deep integration with Shopify. It aims to improve customer satisfaction through transparent monitoring and timely notifications.

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Best for
Shopify merchants are looking for an easy-to-use tracking solution with strong branding capabilities.
Shippo is a multi-carrier shipping platform that combines label creation, tracking, and rate comparison. It caters to businesses of all sizes, offering scalability and flexibility.

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Best for
Businesses seeking an all-in-one shipping and tracking solution with extensive carrier options.
Tracktor is a Shopify-exclusive tracking solution that provides real-time updates and customizable tracking pages. It’s designed to enhance the customer experience post-purchase.

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Best for
Small to mid-sized Shopify stores aiming to provide a branded tracking experience.
EasyPost offers a robust shipping API that allows businesses to integrate shipping functionalities into their systems. It supports label creation, tracking, and rate management.

Key Features
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Best for
Developers and businesses with custom workflows seeking a flexible shipping API.
17TRACK is a global shipment tracking platform supporting over 2,500 carriers. It offers real-time updates and is suitable for both businesses and individual users.

Key Features
Pros
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Best for
International sellers or marketplaces need broad carrier support and bulk tracking capabilities.
| Tool | Best For | Pricing | Carrier Support | Branding Options | Integrations | Returns Support |
|---|---|---|---|---|---|---|
| AfterShip | High-volume eCommerce stores. | Free plan, Paid from ~$11/month. | 1,000+ carriers. | Branded tracking pages. | Shopify, WooCommerce, BigCommerce, API. | Yes. |
| Route | Customer-centric DTC brands. | Custom pricing. | Major U.S. carriers. | Visual branded tracking. | Shopify, BigCommerce, Custom. | With shipping protection. |
| Narvar | Mid to large retailers. | Enterprise pricing. | Dozens of carriers. | Fully branded experience. | Shopify, Salesforce, SAP, others. | Yes. |
| ParcelPanel | Shopify merchants. | Free, Paid from ~$9/month. | 900+ carriers. | Custom Shopify tracking pages. | Shopify, WooCommerce (limited). | Basic returns flow. |
| Shippo | Shipping + tracking in one. | Free, Paid from ~$10/month. | 85+ carriers. | Basic tracking pages. | Shopify, WooCommerce, API. | Yes. |
| Tracktor | Small to mid-sized Shopify stores. | From ~$8/month. | 1,700+ carriers. | Fully customizable pages. | Shopify only. | Basic. |
| EasyPost | Developers, custom workflows. | Pay-as-you-go API. | 100+ carriers. | None (API-based). | Full API access. | Yes (via API). |
| 17TRACK | International sellers or marketplaces. | Free, Premium plans. | 2,500+ carriers. | Limited. | Web, API. | No. |
Not all shipment tracking tools are built the same. Smaller stores may only need basic shipment tracking, while larger retailers might require advanced analytics, returns handling, and automation.
A branded tracking page enhances customer trust and keeps your brand front and center post-purchase. Look for tools that support email/SMS alerts and customized messaging.
Ensure the software integrates smoothly with your current tech stack, like Shopify, WooCommerce, or your fulfillment provider. Strong API support is vital for custom workflows.
Start with a plan that fits your current volume but can scale as your business grows. Review if free or starter plans offer enough, and if the tool becomes cost-effective at higher volumes.
In 2025, shipment tracking software has become more than just a convenience; it’s a competitive necessity. Whether you’re a small Shopify store or a large-scale retailer, the right shipment tracking tool can enhance customer trust, reduce support tickets, and streamline post-purchase operations.
By carefully considering your business size, integration needs, and branding goals, you can choose a solution that delivers both visibility and value.
Most tools offer integrations with major platforms like Shopify, WooCommerce, BigCommerce, and custom APIs for broader compatibility.
Branded tracking builds trust by keeping customers on your site instead of sending them to a carrier’s page. It also opens up opportunities to promote products or provide helpful updates.
Many tracking solutions come with returns management features or integrate with return tools. Narvar and AfterShip, for example, let you create a seamless return and exchange experience.
Not necessarily. Most tools offer plug-and-play integrations for platforms like Shopify and WooCommerce. For advanced features or custom setups, developer support may be helpful.
Yes. Many tools like AfterShip, Shippo, and EasyPost support integrations with popular 3PLs, allowing seamless data flow between your store, fulfillment center, and customers.
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